For solo creators and small businesses focused on social media scheduling, Buffer is the way to go. Its user-friendly interface makes it easy to plan and post across major networks without the need for advanced analytics. However, if you have multiple channels, be aware that the per-channel pricing can escalate, so it might not be ideal for larger operations on a budget that need detailed insights.
On the other hand, if you're a tech-savvy user needing control over your photo and video assets, choose immich. Its self-hosted nature grants you privacy and high performance, making it suitable for those who prioritize security. Just be prepared for the setup required and the limited integration options compared to cloud solutions. If you prefer convenience and extensive integrations, immich may not meet your needs.